SURFIRAN CO LTD Partners with Fermentation Master Insuk Jung for New Premium Product Development

SEOUL, South Korea, Nov. 24, 2025 /PRNewswire/ -- SURFIRAN CO LTD has announced a strategic collaboration with Master Artisan Insuk Jung, a leading figure in Korean traditional fermentation, to co-develop innovative saffron-based premium products.

The partnership aims to make saffron more familiar to Korean consumers by combining Master Jung's fermentation expertise with SURFIRAN CO LTD's specialization in top-quality saffron. Master Jung directly oversaw the entire production process, ensuring balanced fermentation and premium quality.

Industry observers note that this collaboration represents a rare fusion of world-class saffron and Korean fermentation craftsmanship—an effort expected to spark new trends in the domestic gourmet food sector.

A SURFIRAN CO LTD representative said, "Master Jung's involvement elevated the flavor profile and authenticity of our products. We plan to continue developing items that blend saffron with Korean culinary culture."

Sumber: www.prnasia.com